Marketing 101: Find Your Audience & Build The Brand

Bring your biggest business and product ideas to this interactive workshop! Whether you're a long-time small business owner, a brand new entrepreneur, or work for an organization that is ready for a refresh, local business owner Justinian Dispenza (Andover Media) is here to help you take your marketing to the next level.

Justinian will teach you how to identify a target audience, develop a marketing strategy, and build a brand.

You'll also explore how KCPL's Creator Studio Kits can be used to create marketing materials, from picture-perfect product photos with the Still Photography Kit to attention-grabbing videos with the Podcasting Kit.

Ages 18+

Registration required.

This event and KCPL's Creator Studio Kit collection are made possible thanks to generous grant funding from the Upper Shore Regional Council in 2025.

This initiative is also supported by a partnership between Kent County Public Library and Kent County Government.